Invasive Species Outreach

The following posters, brochures, flyers, social media posts, and interpretive signs were created while in my role at The Nature Conservancy’s Adirondack Park Invasive Plant Program. In a contemporary-take on National Parks style, these pieces use positive language and colorful imagery to appeal to multi-generational, diverse audiences who find common ground recreating in the great out-of-doors. Teaching about ways to prevent the introduction and reduce the spread of invasive plants and animals on land and in water, you can now find these throughout New York’s Adirondack Region. Available for free download or delivery, this project was funded by the NYS Department of Environmental Conservation.

Protect Your Forests 11 x 17″ Poster, 2021

Original art concept for Protect Your Forests poster, unused in final production, 2021

Protect Your Waters 11 x 17″ Poster, 2021

Protect Your Waters 4-fold glossy brochure, front

Protect Your Waters 4-fold glossy brochure, inside centerfold

Protect Your Forests 4-fold glossy brochure, front

Protect Your Waters 4-fold glossy brochure, inside centerfold

Boot and Bike Brush Station for the AuSable River Association, 18 x 24″ trail sign printed on 1/4″ thick PVC

Workshop series flyer for print and social media outreach, 2021

Event flyer for print and social media outreach, 2021

Workshop promotional post for social media outreach, 2021

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